Dvir Doron, Author at Cedato
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Cedato
  • Video Tech Stack
    • IntentView
    • Smart Player
    • Video Ad Server
    • Video Header Bidding
    • Yield Optimization
    • Outstream Formats
    • Private Video Marketplace
    • Self Serve UI & Open API
  • Marketplace
  • Publishers

Author: Dvir Doron

Why you need a special header bidding technology for video

Dec 13, 2017 publication
By Dvir Doron on Dec 13, 2017
Posted on December 13, 2017October 21, 2018

New technologies call for new methodologies Header bidding wrappers are great f...

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What happened to video at Programmatic I/O?

Oct 23, 2017 publication
By Dvir Doron on Oct 23, 2017
Posted on October 23, 2017October 18, 2018

The digital advertising industry is about to swarm into New York City for the ne...

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What is Video Supply Path Optimization (VSPO)?

Oct 11, 2017 publication
By Dvir Doron on Oct 11, 2017
Posted on October 11, 2017October 18, 2018

How can video buyers secure the shortest path to impression? Header bidding del...

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To build or not to build? The publisher’s video monetization dilemma

May 8, 2017 publication
By Dvir Doron on May 8, 2017
Posted on May 8, 2017October 18, 2018

High profile publishers are increasingly calling the shots. Having the budgetary...

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Insights from Programmatic I/O San Francisco

Apr 6, 2017 publication
By Dvir Doron on Apr 6, 2017
Posted on April 6, 2017October 18, 2018

Members of our team, from the US and beyond have descended this week to San Fran...

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7 publisher best practices for programmatic video growth

Mar 29, 2017 publication
By Dvir Doron on Mar 29, 2017
Posted on March 29, 2017October 18, 2018

The perception of programmatic video has changed dramatically over the past year...

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The missing puzzle piece in Facebook’s header bidding

Mar 23, 2017 publication
By Dvir Doron on Mar 23, 2017
Posted on March 23, 2017October 18, 2018

Facebook’s recent announcement on the integration of header bidding into its A...

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MWC spotlight on Video

Mar 1, 2017 publication
By Dvir Doron on Mar 1, 2017
Posted on March 1, 2017October 18, 2018

Is the mobile economy embracing programmatic video? Over 100,000 people have ju...

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Industry’s 1st Video Header Bidding Infographics

Feb 23, 2017 publication
By Dvir Doron on Feb 23, 2017
Posted on February 23, 2017October 18, 2018

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Making Sense of Video Header Bidding

Feb 23, 2017 Publication
By Dvir Doron on Feb 23, 2017
Posted on February 23, 2017October 21, 2018

A guide to the evolution of modern programmatic video Programmatic video is pen...

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