HTML5 Smart Player - built-in monetization support with a single tag
Smart Player

More monetization with a single tag.

Cedato's HTML5 smart player delivers the best viewing experience while monetizing for revenue gains beyond any other player in the world. It amps up the 'smartness' with advanced optimization, seamless back-end integration and feature-rich customization.

The benefits of an HTML5 smart player:

Lightning fast delivery
across any screen & platform


Easy integration
into your tech stack

Easy implementation
and customization of
player and formats

Optimized for modern programmatic video

Our seamlessly integrated video stack helps to deliver a great viewing experience in a complex cross-platform and cross-device environment all through one tag.

The built-in optimization solution together with the integrated marketplace overcome complex VPAID errors as well as streaming and scalability challenges. Our hybrid video header bidding technology removes server side and client side barriers that compromise ad loading speed, CPMs and fill rates.

Built for mobile, desktop and Connected TV, the HTML5 smart player performs at lightning-speed across all screens and devices. It simply loads and smoothly delivers a consistent experience even in complex mobile autoplay and click-to-play formats.

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