At the recent SHIFT // Programmatic Video & TV Ad Summit, our very own Dvir Doron (CMO/BDO, Cedato), took part as a panelist in a session focusing on innovation in programmatic video and TV, with many topics discussed including header bidding, AI, brand safety, mobile, role of data, syndication and much more.
Other Panelists included Paul Bannister (EVP, CaféMedia), Joe Lospalluto (Head of Sales, Americas, Smart), Chip Schenck (VP of Audience and Programmatic Solutions, Meredith), Frank Sinton (President and Founder, Beachfront Media) with Brian Ring (Principal Analyst, Ring Digital LLC) who moderated.